Marketing Challenges

BANKING DIPLOMA EXAMINATION

Banking Diploma Courses in Bangladesh under The Institute of Bankers, Bangladesh (IBB)

Marketing of Financial Services -JAIBB

 Marketing Challenges

• Technological advances
• Rapid globalization
• Deregulation
• Privatization
• Free market economy
• Growing attention to social and environmental responsibilities
• Greater use of marketing by nonprofit and public sector organizations
• Customer empowerment